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Increasing breast cancer screening acceptance
Achieving 96.2% acceptance in breast cancer screening through AI-powered patient outreach
Summary
DEPRECAM is a public campaign for the early diagnosis of breast cancer in women aged 50 to 69, who are informed through their patient portal. Quirónsalud ran it in four of its hospitals, each assigning one administrative staff member to call patients seven hours a day, reaching at most 50 patients daily.
Impact
96.2%
Acceptance Rate
79%
Patient Reach